{"product_id":"the-live-starter","title":"The Live Starter | Starter Only","description":"\u003ch1\u003e\u003cspan\u003eThe Live Starter\u003c\/span\u003e\u003c\/h1\u003e\n\u003ch2\u003e\u003cspan\u003eNo fluff. No fancy packaging. Just the good stuff.\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eStarting sourdough doesn’t need to mean splashing out on a gift set.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWhether you’re trying your first loaf, replacing a starter that’s seen better days, or you just want the starter with no frills, The Live Starter is for you.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eNo weeks of growing a new culture from scratch. No unnecessary extras. Just a healthy, live sourdough starter, simple instructions and a little help getting going.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eAll you need to add is flour, water and a little patience.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eWhat’s included?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eFresh, live sourdough starter from a family culture maintained for over 100 years\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eReusable food-safe jar with lid\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003ePlease note:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Jar style, shape and lid type may vary from those pictured. Every jar is food-safe and suitable for keeping your starter.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eWhy choose The Live Starter?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eOur live starter is made using nothing more than flour and water and descends from a family culture passed through generations of bakers in Cheshire.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIt arrives ready for a feed to help it recover from its journey. Once it’s bubbling and rising reliably, you’re ready to start baking.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWhether this is your first go or your fresh start, you’ll get the same much-loved starter without paying for the fancy presentation.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eNo gift box. No ribbons. Just the good stuff.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eIdeal for...\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eFirst-time bakers who want to try sourdough without spending on a full kit\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnyone who just wants the starter, without the extras\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eReplacing a neglected or damaged starter\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eKeeping a second starter as a backup\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eExperienced bakers who already have their tools\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cspan\u003eWhat’s in your starter?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eJust two ingredients:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eFlour\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eWater\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eNo preservatives. No additives. Just nature doing what it does best.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eImportant information\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eStorage:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Feed on arrival, or refrigerate if you won’t be feeding it straight away.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eTravel:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Your starter can travel for up to seven days after dispatch before it needs refrigerating or feeding.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eJar:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e The jar supplied may differ from the photographs. Style, shape and lid type are subject to availability.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eAllergens:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Contains gluten (wheat).\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eShipping\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWe offer \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003efree delivery to all UK addresses\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eOrders are dispatched within \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eone working day\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e and sent via a trusted courier service. Most orders arrive within \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e48 hours of dispatch\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eDelivery times are estimates and may occasionally be affected by weekends, bank holidays or courier delays.\u003c\/span\u003e\u003c\/p\u003e","brand":"The Sourdough Cult","offers":[{"title":"Default Title","offer_id":52861272555862,"sku":"MBTG","price":16.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1012\/2251\/5030\/files\/best.jpg?v=1785746036","url":"https:\/\/www.thesourdoughcult.co.uk\/products\/the-live-starter","provider":"The Sourdough Cult","version":"1.0","type":"link"}